If you’ve ever met Perry Marshall in-person or engaged with any of his webinars, tele-seminars or audio/video products, I’m betting you didn’t get the sense that you were dealing with your typical smooth talker.
When I hear Perry’s thoughts verbalized I think, “Good Ol’ Midwestern Farm Boy” – a non-pretentious dude who will WOW you if given the time to prepare thoroughly and write his thoughts out.
This is the opposite of what I think when I listen to world famous marketing expert Jay Abraham who’s as smooth a talker as you’ll ever find whose fully-automatic mind is able to shoot a million dollar-idea-a-minute at you, off the top of his head, at the drop of a hat – working without a net, with zero direct preparation.
Two men with polar opposite dispositions.
Two men who have respectively DOMINATED their competition in a information/consulting business for years now.
Two men who admittedly deal with the same challenge of what the Kolbe Index classifies as being High Quick Starters – (they’ve got tons of ideas for awesome projects to start) and Low Follow Through (left to their own devices, none of the brilliant projects they start will ever get finished or will take FOREVER to complete) personalities.
Well, there’s a lot of things they’ve done right but I can tell you for sure that NEITHER of these guys could reign supreme by themselves. Nor could they have dominated by bringing more people onto their teams who are exactly like them.
These men both took advantage of bringing the opposite kind of personality into their business – Perry brought smooth talkers on board to help him fortify his business with the strengths they offer, as well as smooth doers to drive projects past the finish line and Jay brought slow-talking smooth doers like Carl onboard to help him with the essential gifts they bring to a business much like silver-tongued Steve Jobs did when he aligned himself with Steve Wozniak to start up Apple Computers.
All of these men have had their most productive years when they had this yin and yang concept working in their favor . . . and they all suffered their least productive years when they didn’t. Simple as that.
Please carefully consider the following questions . . .
I would say that if you have everything you want in regards to health & happiness, money & wealth, love & relationships, learning & fulfillment, and in terms of giving back and contributing to others and you believe you’ve already reached Success with a capital S then you’re awesome and you shouldn’t be wasting your time here.
But if you know there’s some room for improvement in the part of your life where you invest time and effort in the hopes of filling your bank account up with money and the part where you make the world a better place the best way you see fit . . . then I believe you’ll agree that what you see in your notes on this course can dramatically improve what you suck at… and put some very much appreciated extra horse power behind what you’re already doing well.
Please take a second and imagine what would have to be here now so that you would know that these areas of your life are better than what you have now?
What would have to be present, that isn’t today, so that you’ll be doing things in your life even better than you have been up until now?
I want you to keep all the things in your business productivity arsenal that you enjoy and I encourage you to make the smallest changes that will have the most meaningful impact and build upon what is already helping you move forward so that your world can be calibrated precisely the way you want it to be.
The fact that you’re here now and that you can even entertain the option to click on whatever link that brought you here and then click on the buy link on this page and invest in taking things to the next level in your life tells me that you’ve had successes in the past… at least enough success to where you’re open enough to the idea of being, doing, and having more of it.
There have been times and situations you’ve experienced where you knew you had to make things happen and you’ve been successful. There have been times where maybe you didn’t even realize it, because it was so easy for you, that you got exactly what you wanted.
More of this is what I believe is in store for you today – an enhancement of your skills that make it even EASIER to get EXACTLY what you want.
Someday I’d like to know about these winning experiences, these triumphant successes you’ve had. I’d like to know what you’ve noticed was going on when you’ve been most successful and what allowed you to do that.
And until the day comes when you and I talk one-on-one, I’ll just ask you to remember and re-cherish in your own mind, one or two of these experiences that allowed you to feel like a conquering hero in your world.
Now the only objective you and I have today is working towards helping you refine your success process so that “kicking ass” becomes the base line, the default setting for how you operate from here on out into your future.
If your business is serving a mighty purpose that goes beyond you just paying your bills and buying toys and is actually dedicated to making a difference in people’s lives… the people who waste your time, the work that wastes your time, and the habits that waste your time are not only cheating you, but they’re also cheating the hundreds or thousands of people you could actually be helping by driving your projects to completion with a clean, un-polluted focus.
Not every person you interact with makes the same level of contribution to society. Not every activity you’re working on when you say you’re working is leading towards your greatest possible contribution to society.
Some people don’t bring very much value to society and yet they suck up the time and focus of people who have the potential to bring MASSIVE value to world with their talents and abilities.
If you’re going to have the biggest and baddest impact possible on this planet while you’re here, you’ve got to be a snob about WHO is taking up your time and WHAT is taking up your time.
What is it about the following two Hollywood examples that will drive this point home?
Jerry Maguire: [babbling and struggling] I love you. You… you complete me. And I just…
Dorothy: Shut up,
[pause]
Dorothy: just shut up.
[Pause]
Dorothy: You had me at “hello”. You had me at “hello”.
And . . .

If your business is having problems . . . or is an absolute catch, a company with potential to hit it big and yet is MASSIVELY under performing and you’re having to stand by and watch a fat, greasy, and dumb (fill in the negative attribute of your choice here) competitor get MAJOR love and MAJOR $1,000 dollars-per-hour kind of money from the market . . . someone or something is missing in your life and it is now incomplete.
I believe that since you’re here with me now, some idea you’ve met here in this letter “got you at hello” and that you now trust in your heart of hearts that having access to whatever this idea is will complete you as a business owner.
I honor you for having this realization now and since I’m rooting for you to “get the girl” (read: have a business that meets all your needs at high levels that you’re wildly proud of and love showing off to the world).
And with this being the case . . .
I trust that what you discover and put to work from your Perry Marshall 80/20 Productivity Express notes will bring you the admiration, the security, and the freedom you secretly, or not so secretly, lust after.
But of course I would say that.
These are my notes and I’m “beat on my chest” proud of them. I have spent over 20 hours driving their awesomeness into my mind while taking them, then editing them, then formatting them, so of course, I’m biased.
Now if the world were a fair place, information marketers would only make money when you do so in the spirit of being a force for good, I’m putting my money where my mouth is.
If for some strange reason you don’t feel that because you now have this wisdom and that by following the exercises in your notes that you will now have the moral authority that gives you the permission to lead yourself and others to greatness and be justified in feeling the supreme confidence in the fact that you indeed are a superior being and that you are indeed worthy of worship in the eyes of other people you support with your incredible performance in life . . . simply let me know and I’ll personally rush you a refund for everything you invested in these notes!
Take as long as you like – all the way up until your 1 year guarantee – to absorb and digest these revolutionary truths.
Then you decide: You have to be completely convinced that your notes are leading you to EARNING super hero status in the eyes of others because the ACTIONS that flow from following these exercises are MAKING SURE you are BEING superior; DOING WHAT SUPERIOR PEOPLE DO; not just pretending to be superior – talking the talk but not walking the walk. And if you aren’t convinced of this . . . I’ll rush you a full refund AND of course you keep your 80/20 Productivity Express notes without cost . . . as my gift to you for trusting me.
You can have ALL the BRILLIANT learnings Perry reveals in this course and you can have them in the shortened time it takes to breeze through my easy-0n-the-eye 48 pages of notes.
You can NEVER get these PRICELESS insights because you’re too lazy to watch and take notes on your own home study version of this course you were lucky enough to get your hands on . . . or perhaps NEVER even have these insights because you can’t afford to buy this $499 dollar course now while it’s available or . . .
. . . you can possess these REVOLUTIONARY insights and have them at your beck and call to help you slash and burn through all your useless habits and install the behaviors that allow you gain the skills and the insights that allow you to be your own real-life super hero to the group of people you care most about influencing, or you can use them…
…to embarrass the shit out your competitors or people who used to kick sand in your face because you couldn’t finish tasks or products as fast they could or . . . to protect yourself from going broke because you’re seen as the “dinosaur” who just isn’t with it out there in the workforce or market, or . . . or to gain the respect that comes with being the “Man/Woman With The Plan” that your friends, family, and colleagues admire and come to when they need help and are thankful for having in their life.
Whatever your motivation is for wanting to learn the HONORABLE and the PROFITABLE way to behave, I honor it. And I’m proud of you for choosing to handle this oh-so crucial area of the legacy you’ll leave behind.
So please, accept this gift to yourself now for only $ BY GETTING THE NOTES HERE.
Talk soon,
Lewis LaLanne a.k.a. Note Taking Nerd #2