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  • 5 Examples of information businesses that Eben started out of thin air and that all bring in over $1 Million dollars a year for him (one of them hauling home over $20 million) selling total, combined, over $100 MILLION DOLLARS IN PRODUCT. Once you know what all these businesses all have in common, you’ll see exactly why this could all be possible for you…
  • Why is giving people the information they need the most incredible opportunity right now? The best evidence is probably the most obvious evidence. What’s the number one website in the world? GOOGLE. What does Google do? They organize the world’s information and make it universally accessible and useful. What are people doing when they go on Google? They’re looking for information! Are you seeing the pattern here?
  • What Your Audience Craves: People don’t want to know what to eat in order to lose weight. They wanna know what to eat when they’re at Krispy Kreme doughnuts in order to lose weight. That’s called a Priceless Answer. Once you see this section in the notes you’ll always dangle what’s most enticing in front of audience so that it ends up being an easy decision for them to buy from you…
  • The 3 Mega-Niches: Eben estimates that this is probably where 80-90% of the money is made selling info products. Why is this so? Find out for yourself on page 13… THEN… see on page 17 the 29 best micro-niches inside these 3 mega niches so that you can make even EASIER to pick a winner…
  • Caught Butt Naked! Most people in your market have their ass hanging out financially, physically, or emotionally and want what your product or service can give them so they can cover up and feel at ease. But even though they desperately NEED your product, the way you’re selling it might not inspire them to take action. THIS section of the notes is designed to fix that PRONTO!!!